SOAP OPERA, The Inside Story of Proctor & Gamble,

By: Alecia Swasy

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SOAP OPERA, The Inside Story of Proctor & Gamble, by Alecia Swasy
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Times Books, Random House, New York - ISBN:0812920600 first edition, 1993. hardcover, 6½" x 9½", with dust jacket. VERY GOOD book in VERY GOOD unclipped dust jacket. Proctor & Gamble's products are household names (soaps, detergents, toothpaste); yet behind their wholesome image is a control-obsessed company that its chairman refers to it as "the Kremlin". The company demands conformity and unquestioning loyalty from its employees. This book reveals the company's dirty tricks and draconian mind-set: their link to women's death from toxic shock syndrome, and the dumping of dioxin-laden waste into rivers. This is a wonderfully readable and impeccably researched book.

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