PROFIT FROM EXHIBITIONS AND TRADE FAIRS, A Guide for Exhibitors,

By: Alan Taylor, MCIM

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PROFIT FROM EXHIBITIONS AND TRADE FAIRS, A Guide for Exhibitors, by Alan Taylor, MCIM
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Management Books 2000 Ltd, publishers, Didcot, Uk - ISBN:1852522003, 1995. hardcover, 6" x 9½", with dust jacket. AS NEW book in AS NEW unclipped dust jacket. Eight b&w photographs, appendices, and index. This book is a practical and comprehensive guide to exhibiting at international exhibitions and trade fairs, public shows and festivals. For those new to exhibitions it provides a complete introduction - for the experienced, an invaluable source of reminders and checklists for every stage of the process. The advice and knowledge in the various chapters have been learnt the hard way - the author has spent a lifetime in the exhibition industry.

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