PRINTING DESIGN AND LAYOUT, A Manual for Printers, Typographers and All Designers and Users of Printing and Advertising,

By: Vincent Steer, with

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PRINTING DESIGN AND LAYOUT, A Manual for Printers, Typographers and All Designers and Users of Printing and Advertising, by Vincent Steer, with a Foreword by Beatrice L Warde
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LAST ITEM HELD MATCHING THIS TITLE STATED:

Virtue & Company, London - second edition, n.d. (1951 ?). Hardcover, 11" x 8¾" (no jacket issued). Inscription to previous owner, dated 1951, on ffep; previous owner's name to two early pages. Packed book weighs 2kgs (4½lbs). Book in VERY GOOD condition. Black leatherette binding with silver type to spine, and silver title with design to front, over 200 examples and diagrams, 36 charts for copy-casting (Ludlow, Monotype), two-colour review of international typefaces from seven countries, and index. This book, published well before the word 'digital' joined our lexicon, was the 'Typographer's Bible' … covering as it does all elements of printing design from type selection, margins, lettering, ornaments, borders, type caclulation, spacing, layout, paper choice, paper sizes, pictorial presentaion, half-tones, etchings, colour, book typography, cover design, etc etc. Complete with glossary of terms, bibliography, and index. Here are the basic laws governing visual communications.

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