Applied Strategic Planning: A Comprehensive Guide

By: Goodstein, Leonard;

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Applied Strategic Planning: A Comprehensive Guide by Goodstein, Leonard; Pfeiffer, J. William; Nolan, Timothy M
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San Diego: Pfeiffer & Company, 1992. 379 pages with b/w illustrations. This book tells not only what strategic planning is, but also what it should be ! It provides a complete understanding of the strategic planning process, along with the most up to date views on the most effective ways to plan strategically.. Hard Cover. Very Good/Very Good. 8vo - over 7¾" - 9¾" tall.

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